Shows the annual payout relative to the price. 3 % means €3 of dividend per €100 of price.
Rule of thumb:
MoatLens tip: A dividend isn't automatically good. As long as a company can reinvest the money profitably, keeping the profit often creates more value than paying it out – which is why many strong growth firms deliberately pay little or nothing. Mind the industry: for real estate companies and utilities, high dividends are completely normal (real estate firms must pay out most of their profit) – there a high yield is no warning sign. Otherwise: a strikingly high yield often comes from a fallen price. What matters most is a dividend paid from real profits that rises steadily over the years.
In MoatLens this explanation sits right next to the number — one tap away. And you see the ten-year trend instead of a single value.